BR X MINIONS

Baskin Robbins Koreaㅣ2021

In collaboration with the Minions, Baskin Robbins Korea launched a summer-themed ice cream featuring honey, banana, and mango flavors. In addition to the ice cream, the collaboration includes various items such as beverages, desserts, and cakes. The concept centers around Minion characters visiting Baskin Robbins’ 'planet,' with the characters depicted wearing pink goggles and vivid summer colors to convey a playful mood.